Built for Spartans Turning Experience into Impact.
The Mark F. Rieth Scholarship for Entrepreneurial Studies supports Michigan State University students who are actively building ventures through the Burgess Institute’s Venture Creation Program. Established by Spartan alumnus and entrepreneur Mark F. Rieth, this scholarship recognizes students who combine initiative, learning, and real-world execution as they move their ventures forward.
The scholarship reflects a belief that hands-on entrepreneurship, paired with strong values and community engagement, creates lasting impact.
Who Should Apply
This scholarship is for students who are deeply engaged in venture building and committed to learning through action. Students who meet the eligibility criteria are encouraged to apply. Application deadlines and award details are outlined in the application. Applicants must:
- Be a student in good academic standing at Michigan State University.
- Be a current participant in the Venture Creation Program.
- Demonstrate financial need and/or academic merit (preferred).
- Are residents of Wayne County, Oakland County, or Macomb County (preferred).
About the Donor
Mark F. Rieth
Mark F. Rieth is a Spartan alumnus, entrepreneur, and proven business leader with experience as both a corporate executive and founder. He is best known for his leadership at Atwater Brewery, where he helped grow the company into one of Michigan’s largest craft breweries during more than two decades at the helm.
Under Mark’s leadership, Atwater produced dozens of award-winning beverages and became known for its strong commitment to Detroit-area nonprofits, educational institutions, and civic organizations, while also contributing to redevelopment efforts in the city’s historic Rivertown district. After successfully selling the company to Molson Coors, Mark remained on as president to support a smooth transition.
More recently, Mark founded FUL Beverage, a non-alcoholic beverage company focused on natural functional and energy drinks. A graduate of the Broad College of Business, Mark also serves as a longtime volunteer mentor with the Burgess Institute, supporting the next generation of Spartan founders.