Sanjay Baskaran
Sanjay Baskaran (M.B.A. Marketing and Supply Chain, '99) is a data, tech & info services advisor/OP to one of the leading private equity companies Advent International helping them with deal flow, diligence, and value creation plans. His focus is on innovative & transformative business models to drive exponential growth using strategy & tech such as AI, ML, blockchain & others.
Sanjay was CEO & turned around One Technologies where he oversaw investments in digital transformation and refactoring to catch up to competitors. He cut customer servicing costs by a third and variable costs by a fifth using tech & data.
As President of TaxAct at Blucora, he grew annualized revenues 34% over two years by deploying a customer centric digitally transformative strategy. Smart tech deployment enabled the business to grow margins while making large investments.
As GM of Amazon Cards he led the launch of the prestigious & highly profitable Amazon Prime Card & initiated the Amazon Business card. These programs were industry leading in the deal economics and use of ML & AI to drive new customer & portfolio growth 5x peers.
He was head of analytics at Visa N. America serving banks, credit unions, retailers, airlines, hotels etc. Prior to that he held leadership positions in Marketing, Risk, & Operations at HSBC Globally.