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Burgess Institute for Entrepreneurship & Innovation

Burgess Institute for Entrepreneurship & Innovation

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Burgess Institute for Entrepreneurship & Innovation
  • Home
  • Students
  • Alumni & Friends
  • Events
  • News & Media
  • Our Team
  • Shop

< Home

< Students

  • Minor in Entrepreneurship & Innovation
  • Venture Creation Program
  • MOMENTUM Pre-Accelerator
  • Student Organizations
  • Scholarships for Entrepreneurs
  • Campus Spaces

< Alumni & Friends

  • Alumni Venture Support
  • Spartan Founders Club

< Events

  • 2 Day Venture
  • Burgess New Venture Challenge
  • Innovate State
  • Startup Career Fair
  • Upcoming Events

< News & Media

  • In the News
  • Annual Report
  • Photo Gallery
  • Video Gallery

< Our Team

  • Entrepreneurship in Residence
  • External Resource Advisory Council

< Shop

  • Burgess Merch Shop
  • Burgess Student-Made
Burgess Institute for Entrepreneurship & Innovation > Entrepreneurs-in-Residence >

Pallavi Sharma

Pallavi Sharma

Pallavi Sharma headshot

CMO & Founder, Wit Omni

EIR 2025-2027

Pallavi Sharma is a global marketing leader with more than 20 years of experience driving growth for Fortune 500 companies and startups across SaaS, health tech, and enterprise software. She has held senior roles at GE, HP, Hearst, and Glass Lewis, where she doubled revenue in under three years as SVP of Global Marketing, and has led global brand, demand generation, and go-to-market initiatives that consistently deliver measurable impact.

Pallavi earned her MBA in Technology Marketing from Michigan State University and her BS in Microbiology from the University of California, Davis. She is a Six Sigma Black Belt with a passion for brand and design, she blends analytical rigor with creative vision. Today, as founder of Wit Omni AI Marketing and host of the Your AI CMO podcast, she partners with leaders to reimagine marketing systems through the lens of AI transformation.

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Michigan State University

STUDENTS

  • Minor in Entrepreneurship & Innovation
  • Venture Creation Program
  • MOMENTUM Pre-Accelerator
  • Student Organizations
  • Scholarships for Entrepreneurs
  • Campus Spaces

ALUMNI & FRIENDS

  • Alumni Venture Support
  • Entrepreneurs-in-Residence
  • External Resource Advisory Council
  • Get Involved
  • Spartan Founders Club
  • Give Now

EVENTS

  • Upcoming Events
  • Burgess New Venture Challenge
  • Innovate State
  • 2 Day Venture
  • Startup Career Fair

Contact us

517-355-1855

Email

eship@msu.edu

Address

MSU Union 49 Abbot Road, Suite 200 East Lansing, MI 48824

Media and Press Contact

Katie Haley haleyka2@msu.edu

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