EIR 2025-2027
Rachel Silver is an entrepreneur, exited-founder, and expert in building products, communities, content, and podcasts that women love, share, and that drive conversion. She is a Michigan native and MSU alum.
Rachel founded Love Stories TV, a video-first media and entertainment company she sold to David's Bridal in 2024. Under her leadership, the company became the dominant digital platform in the $300B global wedding industry, growing to over 20 million monthly viewers, 8M+ social followers, and a library of 30,000+ real wedding videos. She launched the wedding industry's first podcast network and expanded into streaming TV through partnerships with Roku, Tubi, Vizio, Amazon, and more. Love Stories TV's YouTube and TikTok channels became the largest of any publisher in the wedding space.
Rachel's career has centered on building communities and creating content that drives consumer behavior. Before founding Love Stories TV, she led social media and content strategy at Birchbox, where Digiday once wrote, "It's not often that a marketing employee feels like a celebrity. But most marketers aren't Rachel Silver." She is a sought-after speaker on social media, video, and community-led growth.
Rachel is now building Mitzi, an AI-powered financial protection platform built for women. 70% of Americans lack basic estate planning, and women bear the brunt: living longer, managing more, and inheriting the consequences of incomplete plans. Mitzi is democratizing what used to require a private bank team: the tools to protect yourself and the people you love.